Built for Clarity, Not Volume.

About Content Plus

A strategic communications consultancy built on clarity, structure, and purpose.

WHO WE ARE

Built for Organizations That Take Communication Seriously.

Content Plus is a Dubai-based strategic communications and content consultancy working with organizations that operate in complex, high-stakes environments.

Founded in 2016, we were created in response to a growing gap in the market: plenty of content, very little clarity. Too many organizations were publishing frequently, yet communicating poorly.

We exist to solve that problem.

OUR APPROACH

We believe communication should be intentional, structured, and aligned with real objectives - not trends or volume targets.

Strategy Before Words.
Understanding context

Our work begins long before writing or translation. We focus first on understanding context, priorities, audiences, and risks. Only then do we shape language that is precise, consistent, and credible.

This approach allows our clients to communicate with confidence — internally and externally, in English and Arabic, across platforms and stakeholders.

Communicate with confidence

What Sets Us Apart

  • We lead with strategy, not production

  • We specialize in institutional and corporate communication

  • We operate fluently in Arabic and English

  • We prioritize editorial judgment over automation

  • We work with a focused client roster to maintain quality

Bullet Points
We are not built for volume. We are built for accuracy, consistency, and long-term value.

LEADERSHIP & TEAM

Led by Experience. Supported by Specialists.

Content Plus is led by senior communication strategists with backgrounds in journalism, editorial leadership, and institutional communication.

Our team brings together strategic thinking, linguistic expertise, and hands-on execution. We operate as an integrated unit — not a loose network of freelancers — ensuring accountability and coherence in every engagement.

Mohammed Baida Managing Director / Founder, CONTENT PLUS DUBAI
Mohammed Baida Managing Director / Founder, CONTENT PLUS DUBAI
Mohammed Baida

Managing Director / Founder

Nuha Hamdan Operations Manager in CONTENT PLUS DUBAI
Nuha Hamdan Operations Manager in CONTENT PLUS DUBAI
Nuha Hamdan

Operations Manager

Noora Ali- Marketing Manager - CONTENT PLUS -DUBAI 0
Noora Ali- Marketing Manager - CONTENT PLUS -DUBAI 0
Noora Ali

Marketing Manager

Manager of Media Relations
Manager of Media Relations
Araxi Keoshgerian

Manager of Media Relations

Tariq Abdullah copywriter in Content Plus Dubai.
Tariq Abdullah copywriter in Content Plus Dubai.
Tariq Abdullah

Editor-in-Chief

Samir Badwan videographer in Content Plus Dubai.
Samir Badwan videographer in Content Plus Dubai.
Samir Badwan

Manager of Videography

Rana Habib social media executive in Content Plus Dubai.
Rana Habib social media executive in Content Plus Dubai.
Rana Habib

Social Media Manager

Suha Barakat- Editorial manager in Content Plus Dubai
Suha Barakat- Editorial manager in Content Plus Dubai
Suha Barakat

Director of Client Relations